---
title: "Survey: Virtual Tours Boosts CRE Revenue [Kori Covrigaru remarks]"
description: Virtual tours increase revenue and efficiency in commercial real estate, with significant benefits for single-family rental properties.
---

[PlanOmatic Blog | Insights on Property Marketing and Management ](https://www.planomatic.com/blog)

# [Survey: Virtual Tours Boosts CRE Revenue [Kori Covrigaru remarks]](https://www.planomatic.com/blog/globest-coverage-kori-covrigaru)

 Written by [PlanOmatic](https://www.planomatic.com/blog/author/planomatic) | Nov 28, 2022 10:18:49 PM

GLOBEST COVERAGE – November 28th, 2022

Virtual touring of commercial real estate assets provides value, enhances marketing efficacy and brand perception, according to a recent survey by technology firm Resonai, a computer vision enterprise platform.

The survey found that 75% of commercial real estate professionals are using virtual tours and 90% of them will do so within the next two years. Nine out of 10 adopters report increased revenue from their use.

[…]

**Ideal for Single-Family Rentals**

Kori Covrigaru, CEO of PlanOmatic, tells GlobeSt.com that property technology, including 3D tours, has “forever changed” the real estate industry.

“Specifically, the use of 3D tours to market single-family rental (SFR) properties is exploding because owners and investors recognize that in a crowded marketplace a 3D tour can help a home standout to consumers.

PlanOmatic recently conducted a study for one of its SFR clients to determine if there is a return on investment when using 3D tours rather than still photography only on property listings.

The study results revealed a 39% reduction in a property’s time on the market when a 3D tour was added to a listing. The study also found that 3D tours led to more pre-qualified leads and an increase in unique website visitors, Covrigaru said.

[>>> continue reading the GlobeSt article](https://www.globest.com/2022/11/28/survey-virtual-tours-boosts-cre-revenue/)

[View full post](https://www.planomatic.com/blog/globest-coverage-kori-covrigaru)

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