360 Tour

Times have changed in the real estate market. Gone are the days of using a simple newspaper listing or Open House to quickly sell a new or resale home.

Times have changed in the real estate market. Gone are the days of using a simple newspaper listing or Open House to quickly sell a new or resale home. In today's housing market, times are tough and the competition is stiffer than ever before, which means that real estate listings need to have as many features as possible to stand out from the crowd. 360 tours are a key to getting interest in an online listing.

The newest generation of home buyers are highly internet savvy and they demand more information about each property before they ever set foot in a real estate office. 360 tours provide them an opportunity to determine their taste, their needs and their budget all in the privacy and comfort of their own home.

The latest technology in 360 tours even allows potential buyers to view the property, photos, layout and listing information all from their IPhone. This feature is a real plus for real estate agents, as it allows the most portable database of listing information possible. It also ensures that clients have access to the information they need, no matter where they are, so when new listings come on the market, buyers can view the home immediately.

Help for Hard-to-Sell Homes:

Have you had a listing that leaves a lot to be desired in its curb appeal? Since most buyers make their decision regarding a home within the first 60 seconds, a 360 tour can make all the difference in getting buyers to see a home with potential. A house with a somewhat drab exterior but a bright, beautiful interior can be showcased to show its best features online. This method allows buyers to think about the inside of the home and to visualize their family living there as they pull up to view it in person for the first time.

How does a 360 tour work?

A 360 tour is designed by a professionally trained team who create the design from start to finish. First, a technician will arrange to visit the home to take the most accurate measurements possible of each room of the house or condominium. High resolution photos and videos are taken, from various vantage points throughout the home, to put each room in the best light possible.

Before the technician arrives, an effort should be made to have the home looking its best, just as sellers would in preparation for an Open house. This includes moving any unneeded clutter or very personal objects out of sight to allow potential buyers to visualize their own furniture or belongings in the space. At this time, any other relevant information for the listing can also be added to the 360 tour data.

Once all of the measurements have been collected, a 360 tour will be generated using state of the art computer aided drafting software. Interactive web tools are then added to the tour to allow the user to change vantage points, skip to the next room, or view the home layout. Each 360 tour can be completely customized to highlight the best features of the home and to minimize any minor flaws.